NEGOCOACH
← Method & expertise
05 Area of expertise

Partnerships and strategic alliances

A badly negotiated partnership is a time bomb.

Why work with us

A joint venture, an exclusive distribution agreement or a technology alliance can transform a company, or become a permanent source of conflict if the terms are poorly balanced. We step in before the legal drafting, to frame the balance of power, anticipate the friction points, and secure your position for the long run.

Situations we handle

  • Creating a joint venture
  • Exclusive distribution or franchise agreements
  • Technology alliances and R&D partnerships
  • Public-private partnerships and concession contracts
  • Negotiating entry terms with a dominant partner

How we work

Our approach, step by step

01

Framing the power stakes

Before any negotiation, we map who needs whom, what leverage each side holds, and which asymmetries to correct or to use. That changes how you approach the table entirely.

02

Negotiating the key terms

Governance, exclusivity, duration, exit clauses, intellectual property, value sharing: we negotiate the provisions that will govern the life of the partnership, before the lawyers freeze them into contracts.

03

Simulating the exit scenarios

A partnership that does not plan how it ends creates the conditions for its own conflictual break-up. We anticipate the exit scenarios and negotiate the dissolution mechanisms before they are needed.

04

Coordinating with legal counsel

We work upstream of the lawyers and hand them a clearly negotiated framework. They draft faster, better, and without reopening debates we have already settled.

Added value

What you get, concretely

  • The balance of power secured before signature
  • Exit and dissolution clauses negotiated upfront
  • Future friction anticipated, with resolution mechanisms
  • Efficient coordination with your legal counsel
  • A durable partnership, built on an agreement genuinely accepted
2x

Fewer renegotiations in the first three years

-40%

Less time spent with lawyers, thanks to the pre-negotiated framework

0

Disputes in the partnerships we framed

Freely accessible library

Explore our 360 negotiation techniques, decoded and sorted by type.

Recognising a tactic is already neutralising it. Mechanism, examples, counter-measures: it is all there. The technique pages are in French.

Discover the techniques

Your situation, now

Tell us about your stake.
A first confidential conversation.

We will tell you frankly whether and how we can help.

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